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Membership Invitation
Values and Conduct of Members Download PDF

Fundamental Beliefs

  • Every person has a core set of values that govern his or her actions.
  • The beliefs and values we share far outnumber those about which we differ.
  • Fair-minded people respect the values of others, even when they differ from their own.
  • It is both prudent and rewarding to reflect personal values and social priorities in financial decisions.
  • Consciously bringing personal values and financial decision-making into alignment is a powerful way to influence others and to encourage behavior that enhances quality of life for all.

Ethical Ideals

  • Public Good:  We actively promote the direct relationship between financial decision-making and the public good.  We place the interests of our clients above our own.
  • Respect:  We nurture and maintain a culture of respect in all we do.
  • Commitment to Quality:  We provide high quality investment choices and specialized assistance.
  • Integrity:  We operate in a fiscally as well as a socially responsible manner, proactively promoting ethical behavior among professional peers and within their wider communities.

Professional Conduct

  • Fiduciary Duty:  We accept fiduciary duty when advising clients for a fee.  We acknowledge our fiduciary responsibility, adequately explain our compensation structure, and disclose any potential for conflict of interest.  We ensure the timely and clear disclosure of relevant information, taking care to ensure that it is accurate, complete, objective, and understood.
  • Public Awareness:  We work to improve public awareness and understanding of sustainable and responsible investing.  We work to ensure that the overall promotion of our business is implemented in the best interests of the industry and our profession.
  • Professional Education:  We continually work to maintain and improve our professional knowledge and competence.  We share information and ideas with colleagues, and assist them in their professional development.  We seek, accept, and offer honest criticism of technical work; we acknowledge and correct errors; and we properly credit the contributions of others.  We refer our clients to appropriate professionals when their needs go beyond our knowledge and skills.
  • Respect for Colleagues:  We respect the client relationships of other First Affirmative network advisers and do not behave in any way intended to encroach upon these relationships.
  • Privacy and Confidentiality:  We respect the confidentiality of any information acquired in the course of our work, and we do not disclose such information to others, except as authorized or when otherwise legally obligated to do so.  We do not use confidential information acquired in the course of our work for any personal advantage.

Significant variations from or violations of the values and conduct described above may result in individual sanctions or termination of the relationship between First Affirmative and the adviser in question.

 
First Affirmative Financial Network, LLC is an independent Registered Investment Advisor (SEC File #801-56587). The information posted on this website is for informational use only. As such, it is illustrative in nature and subject to change. This is neither an offer to sell nor a solicitation of an offer to buy any securities that may be mentioned herein. Nothing on this website should be considered financial or business advice. All investment reporting is based upon historical information and should not be considered indicative of future results. First Affirmative will never guarantee specific investment results. The information contained herein has been obtained from sources considered to be reliable, but First Affirmative does not guarantee the accuracy of any specific statement contained herein. View our Privacy Policy. View our Internet Security information.
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